We have lived and breathed the world of hair styling for more than 30 years. We place special importance on improving the work environment and ensuring the best possible conditions for the hair stylist to work their magic.

Thew NGPRO series included a series of products that are on the front line of products used by today’s hair stylists. NGPRO series products are carefully developed and produced using only the finest materials that maintain their effectiveness over time and also increase any hair stylist’s professional abilities and achievements. 

Each of the products in the series was selected after a long and exhausting period of evaluation and testing and has been assessed by leading hair stylists working in schools and salons in Israel and the world.

It is our firm belief that the use of professional tools isn’t a luxury but rather a necessity and this is our contribution to improve and advance our profession and lead a new generation of hair stylists to even greater heights.



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